TechUp Seminars are free learning opportunities designed to upskill and support underrepresented tech founders in the Denver area.
The purpose of this in-person seminar is to introduce you to the value of conducting market research, whether your business is in the startup stage, funding stage, or high-growth stage. A robust research plan should inform most strategic decisions, identify changes in perceptions toward your business and industry, and—perhaps most importantly—lend a dispassionate, scientific approach to running your business. This, in turn, provides confidence to all stakeholders, including lenders, VCs, customers, and employees. Please bring a laptop if you have one available.