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Denver Startup Week: Applying Systems Thinking to Product and Service Marketing

September 19, 2019 @ 8:00 pm - 9:30 pm

Denver Startup Week 2019
Session Topic: CRO Discussion – When to Build & Scale Your Sales Org

Thursday, Sept. 19, 2:00-3:30pm
Jake Jabs Center for Entrepreneurship at CU Denver
Room 5406, 5th Floor, 1475 Lawrence Street, Denver, CO 80202

Systems thinking explains how consumers make decisions both quickly and through study and reason. Both systems of thinking can employ a consumer’s emotional connection to a brand, product, or service. In this session, we’ll explore how the tools of consumer research can help you understand how to build from consumer experiences and connect those stories to those you tell about your company and its products. Building on the consumer confidence framework we presented last year, we will show you how to engage consumers so they’re thinking of you whether they are thinking fast or slow.

Add this event to your Denver Startup Week schedule here.



The largest event of its kind in North America, Denver Startup Week is the summit of entrepreneurial energy, innovation, and connection. Powered by the local community, its sessions represent the very best in tech, design, DIY-making, marketing, and leadership. Whether a founder, developer, designer, marketer, maker, or anything in between – Denver Startup Week will inspire.

The Jake Jabs Center for Entrepreneurship is excited to host several sessions during this year’s Denver Startup Week. From September 16-20, celebrate everything entrepreneurial in Denver with a jam-packed schedule of FREE programs, workshops, and events throughout downtown. Visit the Denver Startup Week website for a full list of sessions and don’t forget to register!


CU Denver Business School
1475 Lawrence St
Denver, CO 80202 United States