Entrepreneurship Courses


JJCE Courses

Entrepreneurship Courses

The Jake Jabs Center offers several courses each semester that cover a wide variety of entrepreneurial topics. From developing a marketable idea to creating a business plan to securing capital for your startup, we make sure our students graduate with the skills needed to run a business successfully. View the available ENTP courses below!

IMPORTANT NOTES ABOUT COURSE SCHEDULING: Registering for an entrepreneurship (ENTP) course is a little different than other courses on campus. Make sure to download our registration guide below to ensure that you’re signed up for the courses you want.

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LOOKING FOR SCHOLARSHIP ASSISTANCE? Visit our Tuition & Scholarship page to learn more about how the Jake Jabs Center can help you!

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Spring 2021
Undergraduate Courses

ENTP 3200 – Essentials in Entrepreneurship
Section 1
Tuesdays & Thursdays 12:30-1:45PM (Remote)
Instructor: David Ruderman
Section 2
Mondays & Wednesdays 3:30-4:45PM (Hybrid)
Instructor: Jim LoPresti

This introductory course informs students of concepts, skills and practical information relevant to startup companies. The materials are designed to help students anticipate HR, financial, and marketing problems through proper planning. The primary objective of the course is to teach students the real-world aspects of entrepreneurship in order to improve the odds of success.

ENTP 3240 – Developing Dynamic Concepts
Mondays 5:00-6:15PM (Hybrid)
Instructor: Jung Park

This course is designed to prepare entrepreneurial-minded students to critically and objectively evaluate the feasibility of their ideas. Entrepreneurs are motivated by plethora of “the next big idea” and are often fatally optimistic about their ideas. The course work will demonstrate how to objectively test and validate the feasibility of an entrepreneurial idea through data-driven analytical and strategic planning. Additionally, this course will provide pragmatic applications of the course content by incorporating real-life case studies presented by practicing entrepreneurs as guest lecturers.

ENTP 3260 – High Impact Sales for Entrepreneurs
Tuesdays & Thursdays 9:30-10:45AM (Remote)
Instructor: Jennifer Samuel

Selling one’s own concept to prospective customers and investors is very different from selling products in a corporate environment. In this course, students will learn how to get their message heard, get their ideal clients to want to work with them, and use their authentic brand to sell their small-business concept successfully.

ENTP 3299 – Business Model Development & Planning
Tuesdays & Thursdays 2:00-3:15PM (Hybrid)
Instructor: Barry McConnell

At the heart of every great business is a well-thought out business plan. This course teaches entrepreneurially-minded students how to create one, and students will tackle this project with a team or as an individual. Local entrepreneurs and investors will serve as guest speakers and share their experiences. Mentors and advisors associated with the Jake Jabs Center, as well as special Center-organized experiential events, will provide students with practical feedback. Prereq or Coreq: ENTP 3230 may be taken at the same time as 3299 for a coreq. If 3230 is completed as a prerequisite, a grade of C- or higher is required.

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Graduate Courses

ENTP 6020 – Business Model Development & Planning
Thursdays 6:00-9:15PM (Hybrid)
Instructor: Madhavan Parthasarathy & Caleb Carr

Jointly taught by a successful Colorado entrepreneur and an experienced professor, this course familiarizes students with the key steps for preparing a business plan for a new (or existing) business venture. This course provides real-world feedback and advice and integrates coursework with THE CLIMB | Jake Jabs Business Plan Competition events to further enhance the quality of one’s business concept. Several past students have won prizes at THE CLIMB and launched successful businesses from concepts developed in the course.

ENTP 6834 – Lean Marketing
Instructor: Jim LoPresti

This course teaches students how to create successful marketing strategies in entrepreneurial environments where resources are often limited and negative outcomes can be unforgiving. The course work will demonstrate the imperative link between the fundamental marketing principles and entrepreneurial lean marketing guiding principles through real-life case studies, project, videos, podcasts and reading materials. Student will leave this course understanding how to develop an effective and pragmatic marketing plan for an entrepreneurial venture.

ENTP 6842 – New Concept Development
Wednesdays 6:30-9:15PM (Remote)
Instructor: Jung Park

This course provides insights and tools that will help students assess the viability of new business concepts (a.k.a. those in the very early stages of development). Unlike the “business plan” course where students create an actual plan, this course will help students determine if a new business concept is truly worthy of a business plan. The main objective of the course focuses on understanding problems and solutions from the potential market’s perspective. The value of the problem-solution approach is that it quickly gets to the reason why people buy things: to solve perceived problems. Along the way students will employ various experiential and theoretical learning aids to investigate a series of relevant topics such as product markets, new business concepts and entrepreneurial risk-taking.

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Summer 2021
Graduate Courses

ENTP 6807 – Personal Branding
MAYMESTER (May 17 – June 3)

Monday, Tuesday, Wednesday & Thursday 5:30-9:00PM
Instructor: Jung Park

This course is designed to show students how to create successful personal brand strategies for professional and personal development in both entrepreneurial and intrapreneurial environments. The course work will demonstrate the imperative link between marketing and personal branding through case studies, projects, guest speakers and reading materials. Students will also leave the course knowing how to develop and implement a personal branding plan.

ENTP 6822 – Legal and Ethical Issues of Entrepreneurship
Instructor: Richard Ferrell

This course addresses the legal issues most frequently encountered by entrepreneurs and others involved in startups and small, closely held or family businesses. The focus is on how to avoid legal problems and how best to cope when they arise. Topics include choice of business form, legal aspects of raising capital, taxation, intellectual property law, employment law, product liability, e-commerce and the problems of managing lawyers and litigation. Note: Cannot receive credit for both BUSN 6540 and this course.

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